Podcasting Stories

Join David Spray as he talks with business owners about their podcasting stories.

About the show

Join David Spray as he talks with business owners about their podcasting stories. Business and marketing advice to share your message with past, present, and future clients.

Episodes

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    Ep014: Branding with Bethany Andell

    July 30th, 2021  |  50 mins 6 secs

    Today on Podcasting Stories we're talking with Bethany Andell from Savage Brands, right here in Houston, Texas.

    Bethany has a long history in branding and marketing, and we had a great conversation about the unique way they approach helping clients align their values with their messages, communications, and actions.

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    Ep013: Creating a Maverick Message with Jay Tompkins

    July 23rd, 2021  |  26 mins 46 secs

    Today on Podcasting Stories, we're talking with Jay Tompkins, CPA and tax partner with Baker Tilly.

    Jay clearly enjoys sharing his knowledge, and this discussion of what his podcast might look like was an excellent opportunity to focus that passion.

    If you have a passion for sharing what you know, this is a great show for you.

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    Ep012: Podcasting Q&A

    July 16th, 2021  |  32 mins 37 secs

    Today on Podcasting Stories, we have a little different type of podcast. Rather than speaking with a guest, I'm going to do a short episode answering some of the most common questions we've received about starting your own podcast.

    With so many options for recording, setting up the show, and wondering how to make the most of episode, it can seem overwhelming. The good news is there are simple ways to approach all of these.

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    Ep011: Podcasting is a Superpower with Brannon Poe

    July 9th, 2021  |  1 hr 6 mins

    Today on Podcasting Stories, we're talking with Brannon Poe, Founder, and CEO of Poe Group Advisors. A former CPA himself, he's had a podcast, the Accountant's Flight Plan Podcast, that focuses on Accounting practice sales, mergers, acquisitions, and management for 8-years.
    We talked about how the show supports his business of helping CPA firm owners who want to buy, sell, or improve their business and we describe having a podcast as a superpower that amplifies how potential clients get to know, like, and trust you.

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    Ep010: Indirect Podcast Advantages with Doug McCullough

    June 25th, 2021  |  54 mins 29 secs

    Today on Podcasting Stories, we're talking with Doug McCullough, an attorney in Houston, the Lone Star Policy Institute director, and podcast host of The Urbane Cowboys podcast with almost 150 episodes.

    Doug has a lot of experience podcasting and many great lessons to share for anyone considering a podcast, including an interesting insight that he didn't feel he's received much business from his podcast, but he has received business from being on other people's podcasts.

    People felt comfortable having him as a guest on their shows because he has a podcast of his own, and this indirect benefit of having a podcast ended up resulting in new business for his firm.

    This is a great episode. Doug's a very interesting guy, and you'll really enjoy what he has to share.

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    Ep009: Lessons from 500 shows with Kyle Hannan

    June 18th, 2021  |  47 mins 58 secs

    Today on Podcasting Stories, we're talking with Kyle Hannan, host of 'Go Beyond Disruption', the podcast of the American Institute of Certified Public Accountants.

    Kyle has a very interesting perspective, being the most experienced podcaster I've interviewed so far. He's hosted or co-hosted over 500 episodes and has been involved in the production of a further 300 shows, so he has a lot of great insights on what it takes to have a successful podcast.

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    Ep008: Building a Community with Chris Kolkhorst

    June 11th, 2021  |  45 mins 55 secs

    Chris Kolkhorst is a serial entrepreneur who started his first business in high school. He's since successfully built and exited several more and continues to identify new business opportunities.

    He's interested in having two different podcasts, one for his current insurance business and another for his passion project called, The Gritman Club.

    We used the Podcast Scorecard to look for opportunities, and he scored 80 out of 96, a pretty high score and an indication that he's a great fit for a podcast. We drilled deeper into some of the scorecard questions and explored some different ways he can make the most of a podcast.

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    Ep007: Finding Students with Courtney Krenz

    June 4th, 2021  |  1 hr 8 mins

    Today we're talking with Courtney Krenz about the value of a podcast for one of his businesses, a Massage Training School in Costa Rica.

    We used the Podcast Scorecard as an interview guide, and the conversation turned into a consulting/brainstorming session, as well as diving “backstage” and talking in specifics about how our Podcast Done For You service works.

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    Ep006: The Soul of Enterprise with Ron Baker

    May 21st, 2021  |  57 mins 4 secs

    Today on Podcasting Stories, we're talking with Ron Baker, author of many books, including 'Professional's Guide to Value Pricing' and 'Pricing on Purpose,' but today I wanted to speak to him about how his businesses have been helped by his podcast, The Soul of Enterprise.

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    Ep005: Sharing New Ideas with John McDonough

    May 14th, 2021  |  54 mins 34 secs

    John works with ultra-high net worth families and c-suite executives to create innovative insurance solutions. He's looking to start a podcast to share more about his company and the opportunity his solutions create for people.
    We had a great conversation, walking through the podcast scorecard to identify and brainstorm how he can use a podcast to inform, engage, and compel people to take the next step.

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    Ep004: Amplifying Your Message with Ronda Ross

    May 6th, 2021  |  44 mins 13 secs

    Today on Podcasting Stories, we're talking with Ronda Ross, a Realtor here in Houston. Ronda recently launched her own company. She already has five agents working with her, so we talked about why she hires the people she works with, her absolute commitment to serving her team and their clients, and how a podcast can help amplify her message by sharing the valuable insights she has in a friendly, accessible way.

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    Ep003: Problem Solving with Heath Barnes

    April 22nd, 2021  |  43 mins 16 secs

    Today on Podcasting Stories, we're talking with Heath Barnes, a mortgage broker and business coach from Houston, Texas. He has a great perspective, and his story will share some of his experience and the lessons he's learned from coaching many leaders in the mortgage industry over the years.
    Heath's launching a new podcast to help share his message, so in this episode we talk about the purpose of his show is, and his plans for engaging listeners.

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    Ep002: Podcast Momentum with John Melvin

    April 4th, 2021  |  46 mins 59 secs

    Today on Podcasting Stories, we're talking with John Melvin. He actually launched the show three years ago, but unfortunately, as frequently happens, it faded after just a few episodes. Time passed, and he hasn't published a new episode in two and a half years. This was a really interesting conversation, and if you're considering a podcast of your own, he has some great insights.

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    Ep001: Defining Your Podcast Audience with Ilse Rew

    March 25th, 2021  |  49 mins 50 secs

    Today on the first episode of Podcasting Stories, I'm talking with Ilse Rew, the Chief Operating Officer for the Houston-based CPA firm Briggs & Veselka.

    Ilsa is considering starting a podcast, so we had a great conversation answering some of her questions and talking about the ways she's thinking of using a podcast for her firm.

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    Ep000: Welcome to Podcasting Stories

    March 5th, 2021  |  1 min 15 secs